Site Information

 Loading... Please wait...


Design Trends in Retailing 2020

Posted by Barbara Shaw on

I recently attended Top Drawer a gift trade show in London. I find British design quirky, understated, occasionally outrageous and mostly fabulously crafted. It reflects the long traditions of fabric design and printing and pottery craft, I find particularly inspiring.

  • While there are seismic shifts to online shopping, the independent store can hold its own if it offers a memorable experience and unique range.

As a producer of Israeli gifts and Judaica I find it critical to look at the general trends and look at integrating these into my work.

Four Trends by Flamingo

  • 1.Powerful Florals - Intensive reds oranges and purples clashing with acid lime and tempered with soft peachy coral. Both soothing and exciting.
  • 2.Playful Chromatics - Fun filled, bright rainbow pallets of block colors, bring fresh modernity. Mixed materials are used and Mint is dominant.
  • 3.Serene Warmth - A relaxing natural theme with touches of glamour. Sun Warmth and cool shade colors are juxtaposed in raw fabrics, rich prints and smooth pale marbles.
  • 4.Unadorned Tactility - New Interpretations of traditional materials and techniques for a new decade. Aged natural patterns in blues and bright greens. Layered organic prints and textures.
  • Pantone’s color of the Year is classical blue, which can be well integrated into Judaica – a traditional colour for Judaica.
  • Throughout there is an appreciation of the imperfect, away from the mass produced perfect look, the idiosyncratic and personal, inline with the “Me Me” generation.
  • The question I ask myself each day is why should someone buy from me. I feel I must know what is going on beyond the studio, and clearly there is an expectation that the wider world design themes will find their place in our new designs.

Elevator speech - The elements it should include

Who am I?What do I offer?What problem I solve for you?What contribution can I make to you?What action do I want from you?

Read More »

​Creating a Business Plan - Very Brief Guide

A Business Plan shows that you have considered and thought through most of the important aspects of your business. That’s why when you go for a loan or approach investors they will ask to see it.Business is not an exact science. You have to make some assumptions, you have to be prepared to back your creative ideas. It makes a [...]

Read More »

Time is Money -Tips on Time Management

Time! It can be your worst enemy or your best friend depending on how well you manage it. We often hear phrases like "I never have enough time", "where did the day go", the key is how to manage your time.Time in Perspective While we all have the same 24 hours each day some people manage to pack into a huge [...]

Read More »

​Marketing for Artists and Craftspeople

The Creative MindsetArtists and crafts people love the creative and productive part of their profession. Naturally! There are some who regard the need to sell what they make with disdain. "I'm not a sales person or a business person," they say. "I don't want to be involved with that dirty and demeaning stuff, I'm an artist". If only they had [...]

Read More »

Barbara’s Rules for Marketing

Do the basics consistently, persistently and well – you will stand out as few businesses do.Basics Produce a great product, provide a great service after asking yourself what do I need or want and what do other people want and need Stay very close to customers [...]

Read More »

Pricing is a Feminist Issue - Part of a new series Women in Business

Pricing is a Women's IssueThe prices we charge in business often reflect the way we value ourselves. Our prices are too often a measure of our own self esteem and self worth. Pricing is fundamentally a measure of your confidence as a business owner and it's the only validation of the value you provide to your market. There is a [...]

Read More »

Nostalgic Thoughts about the humble apron

The History of Aprons(Inspired by Tina Trivett's poem, Grandma's Apron)The principle use of Grandma's apron was to protect the dress underneath because she only had a few. It was also because it was easier to wash aprons than dresses and aprons used less material. But along with that, it served as a potholder for removing hot pans from the oven. [...]

Read More »

My inspiring tour of the Balkans

I am fortunate in that my passion is my work. I live and breath design and art. I feel a bit of a charlatan in that I myself am not an artist, but I do have the privilege and delight to work with such fine and talented people. It is a circle and of joy. [...]

Read More »

Jerusalem Summer Fun Activities with Kids

Jerusalem Summer 2018:8 Kid-friendly Family Activities (with a splash)!As the summer sun starts to sink, the steamy days give way to deliciously coollate afternoons and breezy evenings — perfect for climbing hills and checkingout all the vistas sans the sizzle. But if you find yourself with children toentertain midday, here are 8 suggestions for chilling [...]

Read More »